Keep a company alive.Defend it out loud.
A life sim for a company. Hiring, pricing, product — every call is yours. And once a year the game stops, and turns on your camera.
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01 · THE SIMULATION
Time only moves
when you move it.
Advance the month, and the consequences land: payroll clears, a rival ships, the books move under you.
Northwind Outfitters
YR 3 · MO 07
CASH
$412,380
−$18.4K MoM
BURN
$38,400
/ MONTH
RUNWAY
11 mo
VALUATION
$2.4M
+$0.3M MoM
REVENUE · 12 MO
+64% YoY
THE BOOKS — PINNED TO EVERY SCREEN
02 · THE WORLD
The world pushes back.
289 authored events — suppliers squeeze, rivals copy, the tax letter arrives. Your industry, your problems.
EVENT
Refund Storm
A batch went out wrong, and the inbox knows it.
EVENT
The Convertible Note
Money now, dilution later. The note is on the table.
EVENT
The Embezzler
The numbers don't add up — and it's someone you hired.
EVENT
Down Round or Die
The valuation fell. So did your runway.
TODAY’S MARKET
SEEDED BY TODAY’S DATE
One dated case, drawn for the whole world at once. Every player faces the same market today — compare scars tomorrow.
03 · THE PITCH
Then the year ends.
…we're at eleven months of runway, and I'm asking for a year.
SERENA
“Your burn doubled in March. Walk me through it.”
OFFER
$150K FOR 12%
sized to your books
SCORED
7 / 10
NEXT YEAR ×1.24
Score it. Survive it. Go again.
Your first year is waiting.
Free is the whole game — four industries, the full pitch, the same score. An account is what keeps your companies, and it costs nothing.
This takes you to Google or Apple and back. They tell us your email address and nothing else.
An account keeps your companies when you switch device, and is what a Pro subscription attaches to. It costs nothing — the free game stays the whole game.